Acquisition & Lead Generation
Drive predictable, cost-efficient customer acquisition.
Full-funnel paid media, landing pages, and lead capture systems that turn ad spend into qualified pipeline — with the attribution and optimization loop that keeps CPAs trending down.
What's included
- Audience research and buyer persona development
- Paid media strategy across search, social, and programmatic
- High-converting landing pages and lead capture forms
- Offer design, creative, and messaging frameworks
- Lead qualification, scoring, and CRM handoff
- Campaign reporting, attribution, and optimization
Our approach
We build acquisition programs the way growth teams actually operate — starting with the audience and offer, then layering the media mix and measurement on top. Every campaign is instrumented end-to-end so you know which channels, creatives, and offers are producing pipeline, and which aren't.
What you get
A tested acquisition engine with clear unit economics: cost per lead, cost per qualified opportunity, and projected cost per customer. We pair paid media with landing pages and lead capture flows engineered to convert, then hand off qualified leads into your CRM with the context your sales team needs to close.
Why Refinity.io?
We combine media buying, conversion-rate optimization, and automation under one roof — so the leads you generate actually make it through the funnel. No disconnected vendors, no fingers pointing at each other when numbers slip.
Free tools to get started
ROAS Calculator
Return on Ad Spend — how much revenue you earn for every dollar spent on ads. Includes a break-even ROAS mode.
Open tool →CPA Calculator
Cost Per Acquisition — how much it costs to acquire one paying customer.
Open tool →CPC Calculator
Cost Per Click — how much you pay each time someone clicks your ad.
Open tool →CAC Calculator
Customer Acquisition Cost — the fully-loaded sales & marketing cost to win one new customer.
Open tool →LTV:CAC Ratio Calculator
Compare lifetime value to acquisition cost to see if your unit economics can support scaling spend.
Open tool →Cost Per Lead Calculator
What you pay per lead — and, with your close rate, the true cost per acquired customer.
Open tool →